A couple of guys at our comments section called it yesterday (ie. NarooN and buttheadrulesagain). Amidst the heated discussion about heaven and hell and everything in between, and the protest that happened outside of the E3 event against EA and Dante's Inferno (Xbox 360, PSP, PS3), they said that the rally was just a [crappy] viral marketing campaign.
And you know what, that's actually right.
Members of the "Salvationists Against Virtual and Eternal Damnation" group were passing out leaflets to just about anyone who passed them by yesterday.
Allegedly, the pamphlets direct you to a website, one http://wearesavedgroup.org. Visiting the site, you will be welcomed with more "Oh, hellz no to Inferno" bashing.
Only to be lead to the game's official website.
Nice spin, EA.
I actually had a suspicion already that it was a gimmick when I saw the "Cheat Codes won't save your souls" placard (yes, I assume they don't play video games in the first place). Although I wouldn't necessarily say it was all crappy.
It did get you guys typing madly away at your keyboards in a frenzied discussion after all. That's more than the usual airtime Dante Alighieri must be used to.
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